our promise is to make the private market agile, open, and scalable.

we’re here to change the status quo

equity

it is what binds founders, investors and teams together so why not manage it well and make it work for all stakeholders? we found a gap in the market and decided to build a product

trica

is a unified technology solution for equity management and transactions. Derived from the Sanskrit word trikon - the triangle is one of the most fundamental shapes occuring in nature and it represents change and strength

trica comes from the house of LetsVenture. Founded in 2013, LetsVenture has created India’s most active and trusted online investment platform for early stage startups.

$8 B

portfolio value

$100 M

funds raised

15,000

angel investors

as India’s startup ecosystem grows and matures, LetsVenture’s mission is to build the infrastructure and tooling required to make India’s private markets truly digital

2018

an idea - what will we need to power India’s private markets?

2019

MyStartupEquity an equity management product is released

2020

a growth stage equity transactions platform finds product market fit

2021

enter Trica with a first of its kind unified solution

team at trica

shanti

co-founder & CEO,
trica & LetsVenture

a 2x founder and angel investor, everything we are building at LetsVenture and trica is from deep understanding and empathy for all private market players

sanjay

co-founder & head India - trica equity

a technologist at heart, building LetsVenture over the past 8 years has been career defining for me. now with trica, it’s good to be at Day 1 again!

pranav

head - trica capital

a career i-banker by trade and a partner to founders by vocation, at trica my focus is on helping startups manage capital so that the team can focus on growth

syna

head - private market expansion

with over a decade of experience in business journalism, i’m here to build the next generation of experiences, content and community for founders and investors